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RTA Kitchen Cabinets eCommerce SEO

How We Increased Website Traffic by 100% with Effective Marketing Strategies? – RTA Cabinets Case Study

Category: Kitchen Cabinets

eCommerce SEO, PPC and Website Development in Magento

Project Goal:

The client was seeking SEO services to boost their website traffic and product sales. Their goals included increasing organic traffic, improving the visibility of their website on targeted keywords, and boosting sales of RTA kitchen cabinets and dove white kitchen cabinets. Additionally, they aimed to increase the ROI of their business.

Technology & Tools Used

Google Keyword Planner
Ubersuggest
Google Analytics
Google Webmaster Tool
SEMrush
Ahref
Google Tag Manager
Google Ads

Challenges:

Website rankings were not ranked in the Top 10 on Google for important keywords in a few of their important product categories.
Website lacked keyword-rich content on the site.
Many of the product pages had no content at all.
The site also lacked a search engine-friendly navigation, which made it hard for the search engine spiders to find the internal pages.

Solutions:

We have implemented gamification features like badges, rewards, and leaderboards to incentivize user engagement.
We have implemented automated moderation tools that use AI and machine learning algorithms to detect and remove inappropriate or offensive content.
We have implemented strong encryption, multi-factor authentication, and other security measures to protect user data.
We have implemented user-centered design principles and conducted extensive user testing to create intuitive, easy-to-use interfaces.
We have optimized their websites for search engines by following best practices for website design, content creation, and metadata.
We have used APIs and webhooks to integrate with other platforms and ensure technical compatibility.
We have used open-source software, cloud-based services, and other cost-saving measures to reduce development costs.
We have implemented robust intellectual property policies defining ownership and usage rights for user-generated content.
We have used responsive design techniques to ensure their websites are mobile-friendly and optimized for different screen sizes and devices. They have also developed native mobile apps for iOS and Android platforms.

Results:

9 months into the SEO campaign, the Nuform Cabinetry website had a massive website traffic increase in page #1 Google-US.
Ranked very well for long-tail keywords like kitchen cabinets wholesale and some of their niche categories, e.g. rta kitchen cabinets
By improving the user experience on the website and making it easier for customers to navigate and find what they are looking for, we can help increase the likelihood of conversions and sales.
By driving more qualified traffic to the website, improving conversion rates, and optimizing the overall user experience, we can help increase sales and revenue for the business, ultimately leading to long-term success and growth.
GA Report of Nuform Cabinetary
Testimonials

How our services bring about success